Using Analytics to improve the User Experience

Using Analytics to improve the User Experience By Team Arrk BlogsInteractive Data Visualization & ReportingThought Leadership 5 mins read At Arrk, we start any new project with something called EmbArrk™. It is usually a two-week (sometimes shorter, sometimes longer) series of intensive workshops that kick-starts a project and manages to generate such animation and buzz…

Customer Journey Optimisation and How it Defines the Future of Business

Customer Journey Optimisation and How it Defines the Future of Business By Team Arrk BlogsCustomer InsightsThought Leadership 5 mins read Customer Journey Optimisation is a term applied to online retail. It’s popular with ecommerce businesses, and bricks-and-mortar companies who have adapted their models to sell products online. The rapid spread of the internet from the…

Northshoring: What’s the deal?

Northshoring: What’s the deal? By Team Arrk BlogsThought Leadership 4 mins read You will have heard of organisations ‘off-shoring’. This relates to the relocation of a business process from one country to another and is usually an action to cut out large costs such as manufacturing. Whilst off-shoring clearly has its monetary benefits it seems…