Reviewing the code review By Team Arrk BlogsThought Leadership 6 mins read Code reviews have moved from a time-intensive, low-impact paper-based technique to a powerful and efficient tool as part of modern software engineering. This article explores the history and basics of code reviews, to see how the code review sits within a high-performing software…
What factors influence customer loyalty? By Team Arrk BlogsThought Leadership 5 mins read In business, we often focus on attracting new customers. Whether it’s exciting introductory offers; huge promotional campaigns; or discount codes; we’re always thinking about bringing customers in. However, if we can’t offer them a service that they are satisfied with, or another…
Connecting with Millennials | Consumer Behaviour Shift By Team Arrk BlogsThought Leadership 4 mins read According to Social Trends, by 2020, so-called “millennials” will be in control of $1.4trillion of spending power: making it absolutely vital to understand this audience, how it thinks and what it wants. So just how are consumer behaviours changing as millennials…
Eliminating Waste in Software Development By Team Arrk BlogsThought Leadership 6 mins read The increasing acceptance and implementation of Lean principles by software companies is becoming a phenomenon. Whether these principles are introduced as values, guidelines or via the book, it can make a significant impact to individuals, teams and organisations. We are hearing (as…
Psychology and the web By Team Arrk BlogsThought Leadership 7 mins read As the web proliferates and we interact with it in numerous ways, we need to be aware of the importance technology plays in satisfying human needs when interacting with a web application. There is another aspect that we perhaps do not pay as…
The Importance Of Getting The Discovery Phase Right By Team Arrk BlogsThought Leadership 4 mins read Imagine starting a business without examining the market first; or hiring a new employee without carrying out an interview. Both scenarios seem almost unthinkable: yet, a host of organisations are still launching their digital projects while overlooking the discovery…
Windows 10: What To Expect By Team Arrk BlogsThought Leadership 4 mins read With the release date for Microsoft Windows 10 rapidly approaching, excitement is at a fever pitch about what the operating system will have to offer: especially after Microsoft described it as the “last edition of Windows”. Here we take a look at…
Requirement Gathering Techniques By Team Arrk BlogsThought Leadership 5 mins read In the consumer environment, market research has become a vital part of the success of any firm. Knowing what consumers want, what they require from their experience and how to grab their interest over competitors is essential in staying ahead of the marketplace. So…
White Paper: Creative Uses for iBeacons By Team Arrk BlogsThought Leadership < 1 min read Unobtrusive and relatively low cost, a beacon (or iBeacon when using Apple nomenclature) is a Bluetooth low energy (BLE) device which contains its own battery unit which means they can be positioned pretty much anywhere. Although there are a variety of…
A Need for Speed: Rapid Digitisation By Team Arrk BlogsThought Leadership 4 mins read With business environments rapidly changing, there is a need for companies to respond as quickly as possible to competition and new opportunities. This means that organisations have a “need for speed”: with the aim to get a digital service on to the…
