Enhancing Social Participation through IT Integration

Our client aimed to democratise public donations by covering transaction costs and contributing additional funds from their corporate trust.

Customer

Our client is an international brand with operations in sectors such as Airlines, Fashion, High Street Retail, Music, Transportation, and Financial Services (BFSI). They were a leading sponsor of the London Olympics and aimed to democratize public donations for the event. The challenge included reducing transaction costs, with the client contributing an additional 5% of the donations from their corporate trust funds.

Problem Statement

The client embarked on this initiative without adequate IT readiness, focusing on compliance and support from charities while the digital aspect needed to be developed from scratch. Limited business use cases and a lack of understanding of the user journey made aligning with the event challenging.

Costly Offshore Data Entry

Complex Data Sources

Free-Text Fields

Automation Goal

Solution Development

Arrk engaged in multiple iterative EmbArrk™ programs with customers and charity participants to explore wireframes and address UI/UX challenges. Selecting the appropriate tech stacks and infrastructure configurations was crucial, especially considering peak volumes and the need for a comprehensive audit trail for every transaction.

Implementation

After finalizing the solution roadmap, Arrk employed its Agile@Arrk™ methodologies, using a customized iterative strategy from its Offshore team. The solution was developed through a collaborative effort involving the delivery organization, their consultants, and external analysts. Key user journeys for charities, fundraisers, and donors were designed, along with robust back-office support. Key requirements included:

Implementing a secure online payment system with precise credit card transaction validation

Seamless integration with third-party financial accounting systems and software

A user-friendly system for capturing donor and fundraiser details

A streamlined registration process for charities

Adopting a continuous integration process for efficient collaboration among multiple teams from various locations

Leveraging a stack of open-source components to minimize costs while ensuring security and scalability

Product-Oriented Approach

Agile Methodology

EmbArrk™ Workshop

Outcomes

The platform was successfully launched in time for the London Olympics, enhancing brand visibility and outreach. The timely launch allowed various charities to mobilize funds from the public at minimal costs, along with additional contributions from the client.