The Rise of Voice Search By Team Arrk Thought Leadership 4 mins read Voice search is on its way towards disrupting the search engine industry and how we discover content online. It’s posing challenges for search engine marketers as the nature of search changes from text-based to voice. What is voice search? Voice search uses…
Native, Hybrid or Web apps: Which one to choose? By Team Arrk Thought Leadership 7 mins read It goes without saying that most of us find it hard to imagine life without smartphones and mobile apps. There are apps for just about everything from getting you up in the morning, working productively during the day,…
SMAC – Social, Mobile, Analytics, Cloud: A Guide By Team Arrk Thought Leadership 4 mins read Described as “driving innovation inside many, if not most, enterprises” by Vince Kellen in the Cutter IT Journal, social, mobile, analytics, cloud (SMAC) represents a bundle of new technologies that is rapidly replacing basic messaging and communication services, as…
